Europe Insurance Telematics Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Europe Insurance Telematics Market is segmented by Type (Pay-As-You-Drive, Pay-How-You-Drive, and Manage-How-You-Drive), country (Italy, UK, and Germany). The market sizes and forecasts are provided in terms of value (USD billion) for all the above segments.

Europe Insurance Telematics Market Size

Europe Insurance Telematics Market Summary
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Europe Insurance Telematics Market Analysis

The Europe Insurance Telematics Market size is estimated at USD 0.97 billion in 2025, and is expected to reach USD 2.78 billion by 2030, at a CAGR of 23.34% during the forecast period (2025-2030).

The market is expected to witness the active adoption of new methods through plug-and-play apparatus and in-vehicle intelligent monitoring systems, revolutionizing buying vehicle insurance. Government regulations in different European countries are also likely to back the idea of insurance telematics by making the process mandatory and boosting market growth.

  • Telematics is a term that combines the terms telecommunication and informatics. Telematics is used in vehicle insurance to track, store, and send driving-related data. This information helps determine driving habits and determine appropriate vehicle insurance premiums. Pay-as-you-drive, Pay-how-you-drive, and Manage-how-you-drive are three usage-based insurance-based telematics income models discussed in the report.
  • The latest innovation in the vehicle insurance market is the integration of telematics technology. The combination of telematics has helped encourage safer driving styles among drivers, helping them save on insurance premiums simultaneously. The constant monitoring device available these days due to advancements in telematics helps analyze the drivers accurately and proceed with ensuring their vehicles.
  • Usage-based insurance (UBI) or telematics is the term for using telematics technology in the context of automobile insurance. Automotive insurers can use these solutions to improve pricing processes based on driving data, improve claim control, and distinguish their products from current and future policyholders. Behavior-based pricing schemes are adopted by most of the insurers in the regions studied, leveraging different data monitoring techniques.
  • According to the Department of Transport, there were an estimated 1,760 fatalities in reported road accidents in Great Britain in 2022. Moreover, there were an estimated 29,804 reported killed or seriously injured in the same year. Such rising numbers of road fatalities are driving the need for the studied market.
  • In the wake of the global COVID-19 pandemic, which has thrown asset-heavy businesses like rental companies into disarray, fleet management vendors are developing new use cases for their customers to help them shift fleets to meet the growing demand for logistic and medical transportation, thereby fostering the market growth.

Europe Insurance Telematics Industry Overview

There are several prominent participants in the insurance telematics business. Nearly none of the market players now hold a considerable position in terms of market share. The major competitors concentrate on growing their consumer base beyond international borders to stay on top of the industry. These businesses use strategic collaboration initiatives to expand their market share and profits. Industry players also purchase start-ups working on insurance telematics market technology to strengthen their product capabilities.

  • January 2024 - OCTO is revolutionizing road safety; the OCTO solution is profoundly transformative in the user experience, proactively supporting drivers in their time of need. It does this by turning the smartphone into an active sensor for detecting severe crashes and automatically requesting assistance to reduce the impact on human life.

Europe Insurance Telematics Market Leaders

  1. Unipolsai Assicurazioni S.P.A.

  2. Octo Group S.P.A .

  3. AXA S.A.

  4. LexisNexis Risk Solutions Group

  5. Towergate Insurance

  6. *Disclaimer: Major Players sorted in no particular order
Europe Insurance Telematics Market Concentration
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Europe Insurance Telematics Market News

  • February 2023 -OCTO Telematics, a provider of telematics and data analytics for the insurance sector, has partnered with Ford Motor Company to extend its data streaming partnership into Europe. The company has positioned itself as one of the leading companies offering Fleet Telematics and Smart Mobility solutions. The company is on a mission to leverage its advanced analytics and set of IoT Big Data to generate actionable analytics, giving life to a new era of Smart Telematics.

Europe Insurance Telematics Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Porters Five Forces Analysis
    • 4.2.1 Threat of New Entrants
    • 4.2.2 Bargaining Power of Buyers/Consumers
    • 4.2.3 Bargaining Power of Suppliers
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Industry Value Chain Analysis (OEMs, Insurance Companies, Network Providers, and Telematic Providers)
  • 4.4 Automotive Market in Europe
  • 4.5 Impact of COVID-19 on the Industry

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Adoption of Usage-based Insurance by Insurance Companies
  • 5.2 Market Challenge
    • 5.2.1 Data Quality and Compatibility Issues

6. MARKET SEGMENTATION

  • 6.1 By Type
    • 6.1.1 Pay-As-You-Drive
    • 6.1.2 Pay-How-You-Drive
    • 6.1.3 Manage-How-You-Drive
  • 6.2 BY COUNTRY
    • 6.2.1 Italy
    • 6.2.2 United Kingdom
    • 6.2.3 Germany
    • 6.2.4 Rest of the Europe

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Towergate Insurance
    • 7.1.2 Unipolsai Assicurazioni SpA
    • 7.1.3 Octo Telematics SpA
    • 7.1.4 Drive Quant
    • 7.1.5 IMERTIK Global Inc.
    • 7.1.6 AXA S.A.
    • 7.1.7 The Floow Limited
    • 7.1.8 LexisNexis Risks Solutions
    • 7.1.9 Vodafone Automotive SpA
    • 7.1.10 Viasat Group
    • 7.1.11 *List Not Exhaustive
  • *List Not Exhaustive

8. INVESTMENT ANALYSIS

9. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Europe Insurance Telematics Industry Segmentation

Individual driving behavior is tracked via insurance telematics, which collects, measures, and transmits various data points. It works as a small GPS-based gadget installed inside a car and tracks and monitors various data such as speed, distance, and location. Insurers can also adopt usage-based insurance (UBI) systems and adjust premium pricing for vehicle insurance customers by monitoring drivers' behavior behind the wheel.

The Europe insurance telematics market is segmented by type (pay-as-you-drive, pay-how-you-drive, and manage-how-you-drive), country (Italy, United Kingdom, Germany, Rest of Europe). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Type Pay-As-You-Drive
Pay-How-You-Drive
Manage-How-You-Drive
BY COUNTRY Italy
United Kingdom
Germany
Rest of the Europe
By Type
Pay-As-You-Drive
Pay-How-You-Drive
Manage-How-You-Drive
BY COUNTRY
Italy
United Kingdom
Germany
Rest of the Europe
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Europe Insurance Telematics Market Research FAQs

How big is the Europe Insurance Telematics Market?

The Europe Insurance Telematics Market size is expected to reach USD 0.97 billion in 2025 and grow at a CAGR of 23.34% to reach USD 2.78 billion by 2030.

What is the current Europe Insurance Telematics Market size?

In 2025, the Europe Insurance Telematics Market size is expected to reach USD 0.97 billion.

Who are the key players in Europe Insurance Telematics Market?

Unipolsai Assicurazioni S.P.A., Octo Group S.P.A ., AXA S.A., LexisNexis Risk Solutions Group and Towergate Insurance are the major companies operating in the Europe Insurance Telematics Market.

Which is the fastest growing region in Europe Insurance Telematics Market?

Europe is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Europe Insurance Telematics Market?

In 2025, the Europe accounts for the largest market share in Europe Insurance Telematics Market.

What years does this Europe Insurance Telematics Market cover, and what was the market size in 2024?

In 2024, the Europe Insurance Telematics Market size was estimated at USD 0.74 billion. The report covers the Europe Insurance Telematics Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Europe Insurance Telematics Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Europe Insurance Telematics Industry Report

Statistics for the 2025 Europe Insurance Telematics market share, size and revenue growth rate, created by Mordor Intelligenceâ„¢ Industry Reports. Europe Insurance Telematics analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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