Poultry Diagnostics Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The market is segmented by Test Type (ELISA, PCR, Molecular Diagnostic Test, and Other Tests), Disease Type, Service and Geography

Poultry Diagnostics Market Size

Poultry Diagnostics Market Forecast

Poultry Diagnostics Market Analysis

The Poultry Diagnostics Market is expected to register a CAGR of 10.5% during the forecast period.

The rise in demand for poultry-derived products, globally, is a major growth driver for the poultry diagnostics market. According to the data published by the United Nations Food and Agriculture Organization (UNFAO), the Asia region has produced the highest number of eggs followed by the America region during the year 2017. This rising demand for poultry-derived products has thus increased the adoption of various diagnostic equipment, which would, in turn, propel the growth of the market, over the forecast period.

Other factors, such as increasing initiatives by the government of, and animal welfare associations in, different countries; the rising occurrence of zoonotic diseases; and increasing avian diseases are also expected to drive the growth of the market, over the forecast period.

Poultry Diagnostics Industry Overview

The market studied is moderately competitive and there are several local as well as international players that are doing a good business in this market. With the rising focus on the veterinary healthcare across the globe, several small to mid-sized companies are trying to penetrate the market and it is believed that in the future, such companies will be holding a substantial share of the market studied.

Poultry Diagnostics Market Leaders

  1. Idexx Laboratories, Inc.

  2. Zoetis, Inc.

  3. Thermo Fisher Scientific

  4. Biochek

  5. Megacor Diagnostik GmbH

  6. *Disclaimer: Major Players sorted in no particular order
Idexx Laboratories, Inc., Zoetis, Inc., Thermo Fisher Scientific, Biochek, Megacor Diagnostik GmbH
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Poultry Diagnostics Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Increasing Initiatives by the Governments of, and Animal Welfare Associations in, Different Countries
    • 4.2.2 Rising Occurrence of Zoonotic Diseases and Increasing Avian Diseases
    • 4.2.3 Rise in Demand for Poultry-derived Food Products
  • 4.3 Market Restraints
    • 4.3.1 High Poultry Production Costs
  • 4.4 Porter's Five Force Analysis
    • 4.4.1 Threat of New Entrants
    • 4.4.2 Bargaining Power of Buyers/Consumers
    • 4.4.3 Bargaining Power of Suppliers
    • 4.4.4 Threat of Substitute Products
    • 4.4.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 By Test Type
    • 5.1.1 ELISA (Enzyme-Linked Immunosorbent Assay) Test
    • 5.1.2 PCR (Polymerase Chain Reaction) Test
    • 5.1.3 Other Diagnostic Tests
  • 5.2 By Disease Type
    • 5.2.1 Metabolic and Nutritional Diseases
    • 5.2.2 Infectious Diseases
    • 5.2.3 Parasitic Diseases
    • 5.2.4 Other Disease Types
  • 5.3 By Service
    • 5.3.1 Bacteriology
    • 5.3.2 Virology
    • 5.3.3 Others
  • 5.4 Geography
    • 5.4.1 North America
    • 5.4.1.1 United States
    • 5.4.1.2 Canada
    • 5.4.1.3 Mexico
    • 5.4.2 Europe
    • 5.4.2.1 Germany
    • 5.4.2.2 United Kingdom
    • 5.4.2.3 France
    • 5.4.2.4 Italy
    • 5.4.2.5 Spain
    • 5.4.2.6 Rest of Europe
    • 5.4.3 Asia-Pacific
    • 5.4.3.1 China
    • 5.4.3.2 Japan
    • 5.4.3.3 India
    • 5.4.3.4 Australia
    • 5.4.3.5 South Korea
    • 5.4.3.6 Rest of Asia-Pacific
    • 5.4.4 Middle-East and Africa
    • 5.4.4.1 GCC
    • 5.4.4.2 South Africa
    • 5.4.4.3 Rest of Middle-East and Africa
    • 5.4.5 South America
    • 5.4.5.1 Brazil
    • 5.4.5.2 Argentina
    • 5.4.5.3 Rest of South America

6. COMPETITIVE LANDSCAPE

  • 6.1 COMPANY PROFILES
    • 6.1.1 Idexx Laboratories Inc.
    • 6.1.2 Zoetis Inc.
    • 6.1.3 Thermo Fisher Scientific
    • 6.1.4 GD Animal Health
    • 6.1.5 Agrobiotek Internacional
    • 6.1.6 Biochek
    • 6.1.7 Bionote Inc.
    • 6.1.8 Boehringer Ingelheim GmbH
    • 6.1.9 Megacor Diagnostik GmbH
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability
**Competitive Landscape covers- Business Overview, Financials, Products and Strategies and Recent Developments
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Poultry Diagnostics Industry Segmentation

Poultry is defined as livestock that are chickens, turkeys, ducks, waterfowl and other birds raised in the farm. Poultry diagnostics are used to identify the various diseases present in poultry. Increase in demand for poultry-derived food products is propelling the market growth. The poultry diagnostics provide microbiology, serology, pathology, and toxicology services and in recent days, it is spreading across multiple organizational structures. 

By Test Type ELISA (Enzyme-Linked Immunosorbent Assay) Test
PCR (Polymerase Chain Reaction) Test
Other Diagnostic Tests
By Disease Type Metabolic and Nutritional Diseases
Infectious Diseases
Parasitic Diseases
Other Disease Types
By Service Bacteriology
Virology
Others
Geography North America United States
Canada
Mexico
Europe Germany
United Kingdom
France
Italy
Spain
Rest of Europe
Asia-Pacific China
Japan
India
Australia
South Korea
Rest of Asia-Pacific
Middle-East and Africa GCC
South Africa
Rest of Middle-East and Africa
South America Brazil
Argentina
Rest of South America
By Test Type
ELISA (Enzyme-Linked Immunosorbent Assay) Test
PCR (Polymerase Chain Reaction) Test
Other Diagnostic Tests
By Disease Type
Metabolic and Nutritional Diseases
Infectious Diseases
Parasitic Diseases
Other Disease Types
By Service
Bacteriology
Virology
Others
Geography
North America United States
Canada
Mexico
Europe Germany
United Kingdom
France
Italy
Spain
Rest of Europe
Asia-Pacific China
Japan
India
Australia
South Korea
Rest of Asia-Pacific
Middle-East and Africa GCC
South Africa
Rest of Middle-East and Africa
South America Brazil
Argentina
Rest of South America
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Poultry Diagnostics Market Research FAQs

What is the current Poultry Diagnostics Market size?

The Poultry Diagnostics Market is projected to register a CAGR of 10.5% during the forecast period (2025-2030)

Who are the key players in Poultry Diagnostics Market?

Idexx Laboratories, Inc., Zoetis, Inc., Thermo Fisher Scientific, Biochek and Megacor Diagnostik GmbH are the major companies operating in the Poultry Diagnostics Market.

Which is the fastest growing region in Poultry Diagnostics Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Poultry Diagnostics Market?

In 2025, the North America accounts for the largest market share in Poultry Diagnostics Market.

What years does this Poultry Diagnostics Market cover?

The report covers the Poultry Diagnostics Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Poultry Diagnostics Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Poultry Diagnostics Industry Report

Statistics for the 2025 Poultry Diagnostics market share, size and revenue growth rate, created by Mordor Intelligenceā„¢ Industry Reports. Poultry Diagnostics analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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